Episode 7: Peanut Butter and Pasta Sauce - 60 Day Startup

Episode 7: Peanut Butter and Pasta Sauce - 60 Day Startup

Did you know customers are HAPPIEST when they have LESS to choose from? 

You might be saying, “What?! That’s crazy!”

But it’s true. 😎

This week we’re going to use peanut butter & pasta sauce to show you how the paradox of choice can drive your sales up 📈 and headaches down 📉. By honing in on your product and offering your customers exactly what they want so that’s it’s easy to choose. 

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Episode 1: An idea is just the beginning...

Episode 1: An idea is just the beginning...

It's official! We are now committed to this crazy adventure. Join Michael and I as we set out to start a business from scratch and turn it into a profitable venture in the next 60 days. In this episode, we talk about what makes a great business. We brainstorm our business idea by utilizing our Offer Bridge tool. Finally, we try to come up with a unique and memorable name for our company using a Namestorm Generator sheet. Join us to find out what lies ahead!

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